OUR STRATEGY

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We continue to focus on our strategic objectives which are:

Deepening customer relationships

We support our clients by using our expertise and breadth of capabilities, providing powerful solutions to meet their needs.

“With over 500,000 applications for credit each year we have to be confident in our ability to make the right decisions quickly. Experian has become an important partner to us, helping us to grow our business and bring new and better services to the mobile media market.” (3 use Experian’s consumer database, Delphi scoring system and Detect, our fraud prevention tool). Mike Elliott, Head of Credit Risk, 3.

Providing innovative products and services

Our market leading products and services solve our customer’s issues and help them identify new opportunities. TrueTouch is one of more than 20 new products launched by Experian in 2007; it classifies the UK’s 46 million adults according to their likely response to different methods of communication.

Supporting our clients by specialising and expanding into new vertical market sectors

We can develop and adapt our innovative products and services to fit any new market sector. For example, our customer insight products, e.g. Mosaic Public Sector, are widely used to drive the transformation of public services across health, education, fire, police, and central and local government.

Fundamental to meeting our strategic objectives are three key elements; People, data and technology.

People

Our people provide a combination of functional expertise and a deep understanding of the markets in which our clients operate. This insight means that we can offer best practise solutions tailored to our customer’s individual requirements.

"...It is one thing having a great product on offer, but the benefits can only be optimised when backed up by the right service and the right people. Experian achieved it all, as proved by the massive benefits we have seen already - £35 million of fraud prevented in just six months." Chris Preston, Head of Credit Risk, edeus.

Data

We invest heavily in maintaining complete, accurate and up-to-date information, while adding new data sources, wherever possible, to offer our customers more value-added products and services. For example, Experian Intact is a market leader in data cleansing, suppression and enhancement services and processes over 500 million records a year.

Technology

Our purpose-built data centre in the UK provides our clients with a safe, secure, highly resilient facility for delivering critical services. We offer the capability and scalability to meet the ongoing needs of our clients and support their future requirements with a 24/7 service, 365 days a year.

We bring together the best people, data and technology to help to achieve the best results for our customers.

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