Advanced data and analytics

Tools and solutions to comb through even the largest datasets to deliver better insight.

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Data can be bewildering and difficult

Dealing with good data is vital for making great decisions – but it’s only useful once you’ve turned that data into insight. With four in ten businesses already struggling with the volume and complexity of their data, realising its true potential means taking advantage of the best tools and advice.

Consumer Information

A business which knows its customers is one with the power to build positive relationships and deliver the kind of personalised service today’s customers expect – yet in this complex era of big data only 35% of organisations are able to draw any value from their data sets. Intelligent use of analytics can help you turn information into insight.

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We can tailor our consumer information solutions to meet your business needs. Let's talk.

Financial forecasting

Analytics tools are not only good for generating insights about your organisation’s current state of play. Tap into the right data sets and predictive models and you can uncover opportunities and risks which may occur in the future. With the right analytics you’ll be able to make the perfect plan for your business, whichever way the financial market happens to swing.

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We can tailor our financial forecasting solutions to meet your business needs. Let's talk.

Business intelligence

Performing precise analytics brings B2B interactions into focus. With the right data and powerful tools, you can offer your organisation all the insights you need. That includes everything from potential prospects and marketing opportunities to deep dives to uncover exactly who you’re dealing with – and just what kind of footing your relationship is likely to stand on going forward.

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Frequently asked questions

Below are some of the common questions around data analytics and our answers.

Data analytics is a way of processing and analysing vast quantities of data. Insights are the useful pieces of information generated by this process, which a business can use to make strategic decisions. The main difference between analytics and advanced analytics is the levels of information you’re able to analyse and gather from your data. Basic analytics looks at your own business’ data in a simple format. Advanced analytics uses a wide variety of tools, techniques and datasets to provide more in-depth insights and reporting. Advanced analytics is able to look at Big Data and make more complicated and accurate decisions than basic business analytics.

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