Vehicle Statistics and Demographics


What are Vehicle Statistics and Demographics?

Or more specifically, how can we help you as an automotive business to obtain vital car and other vehicle data to best serve your business and your customers? Our services give you the ability to:

  • plan national and local demand for the goods and services that you offer
  • know which parts to stock and in which locations
  • understand what service and repair facilities to offer
  • where to locate new and used car dealerships
  • where to target potential customers

We work together with the DVLA and SMMT automotive agencies to gather this car data, as well as using our expert marketing services to understand consumer and business behaviours.

Covering all GB and NI registered vehicles, you can retrieve data such as make, body type, engine size, vehicle age, colour and know if the vehicle is new or used.

What are the benefits?

  • Tailored data from data supply to full consultation and project delivery
  • Enhanced visualisation of the data in the form of graphs, tables and maps
  • Breadth of car data options, such as people and vehicle population counts, geo-demographic classification (such as MOSAIC), catchment area definition and business locations
  • Track data over time to identify trends and patterns that support and help create marketing strategies

 

Contact us about our Automotive products and services

Do you have a comment or a question about something you've read? Would you like to talk to someone at Experian about our Automotive products and services? Simply fill in the enquiry form below and we'll be in touch with you soon.

  • Submit

Contact the team

Telephone: 0870 4111 200

Get in touch