Web sees spending increase as Black Friday shoppers shift their focus online

Posted on Nov 30 2015 by

With the dust settling after Black Friday 2015 we take a look at what happened online and put forward suggestions on what the rest of 2015 holds for retail.

Big brands must get over silo issues to embrace cross-channel approach and enable intelligent customer interactions

Posted on Nov 30 2015 by

Marketing has moved past campaign management and channel-specific roles. In this article Experian Managing Director Simon Martin explains why brands have to remove silos to market more effectively.

What is Fake Invoice Fraud?

Posted on Nov 30 2015 by

Fake invoice fraud occurs when fraudsters submit an invoice, or other request for payment that is not genuine in the hopes that your business will pay it.

Consumer spending still leading the way

Posted on Nov 30 2015 by

The second estimate of GDP was unrevised from the first, confirming growth at 0.5% q-o-q in 2015q3, after 0.7% in 2015 Q2. Solid growth in services at 0.7% outweighed weakness in manufacturing, where output shrank by 0.4%.

Britain’s fastest growing small companies bring prosperity to the UK

Posted on Nov 27 2015 by

A recent report was released regarding Britain’s fastest growing small companies and how they compared region by region. High growth small businesses (HGSBs) are companies that are achieving more than 20 per cent average annual growth in turnover over a three year period and with an annual turnover between £1 million and £20 million. There […]

This Christmas’ hottest products revealed

Posted on Nov 26 2015 by

Black Friday is just days away and despite some retailers like Asda pulling out of the retail bonanza this year, UK consumers are more excited than ever about the retail festive period. In fact, according to our Hitwise® online intelligence tool, online searches in the UK for ‘black friday’ last week were more than double […]

Do you need to check your business customers’ bank account ownership?

Posted on Nov 25 2015 by

In a previous blog I discussed the case for checking the ownership of business bank account details when setting up and paying suppliers. But what if the businesses you are paying are not suppliers but beneficiaries? Who does this affect? There are a number of reasons why you might be paying other businesses, particularly if […]

Affordability: An approach that pre-qualifies customers is better for everyone

Posted on Nov 24 2015 by

Aligning expectations with reality through pre-qualification can help you to avoid the kind of mismatch that sits behind a lot of human disappointment. How much better will customers feel about the loan process when they know they’re likely to get the keys to the new house they’ve just fallen in love with, or the zippy little motor they couldn’t take their eyes off?

Get involved with Black Friday and Small Business Saturday

Posted on Nov 24 2015 by

Black Friday is an American tradition and takes place the day after Thanksgiving which is the fourth Thursday in November. This year, it falls on Friday 27th November. It’s become the biggest shopping day of the year with retailers knocking their prices down across their stock to kick start the gift buying season. Last year, […]

How do we define value and how can we ensure we are adding value to our customers?

Posted on Nov 23 2015 by

Marketers always talk about ‘adding value’… But what does that actually mean and are your definitions aligned with those of your customers? In this article Matthew Dunn attempts to tackle this tricky question and puts forward a framework of checking whether your comms are ‘adding value’.