Website: http://www.experian.co.uk
Profile: David is a Business Consultant within the Global Consulting Practice in Experian. He is also responsible for the development of Experian’s optimisation propositions in the UK. David has over 13 years of experience in implementing and managing analytical and optimisation projects across credit risk, as well as on the marketing side.
Optimisation can help the credit and collection industry provide better outcomes for the customer
As the economy fluctuates between contraction and growth, those businesses getting ready for the latter must prepare to face a new set of challenges. In the past, the volume of sales coming in meant businesses could absorb a certain amount of bad debt without cause for concern and credit departments were forced to absorb this debt in the name of ‘growth’. Today, even a little bad debt can cause big problems.
