Giles Longhurst is General Manager, Consumer Insight at Experian Marketing Services. In his role, he is responsible for development, deployment and management of all cross-channel Hitwise products, via collaboration with Experian global strategy & development teams and the go-to-market execution via regional sales and marketing teams. Prior to Experian Marketing Services, he spent over 12 years working within digital marketing and advertising companies, helping to shape their client’s content and advertising strategies. Most recently Giles was Director of Frommer's Unlimited which specialised in providing dynamic destination content and technical build services to the travel industry.
Latest Thinking is the Experian UK blog that provides the most recent insight into the challenges that directly affect you and your organisation, covering innovations in areas such as, marketing and customer insight, credit risk management, identity and fraud, payments and collections.
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