About Helen Crowley

Website: http://www.experian.co.uk/alchemy

Profile: Helen Crowley is Managing Director at Alchemy Social - an Experian company

Posts by Helen Crowley

Digital Trends 2013: Social data and social search in 2013

Posted on May 06 2013 by

As digital living took hold in 2012, social media became a significant part of everyday life for millions across the UK. Indeed, social media makes up 12% of all internet visits and a remarkable 23% of the total time spent online in the UK. The challenge will be to monetise and measure social investments by understanding the value of the data, insights and conversions that these social channels create.