About Serena Dong

Website: http://www.experian.co.uk

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Posts by Serena Dong

Footfall climbed up in the warm August

Posted on Sep 06 2013 by

According to the UK National FootFall Index for August, footfall had a decrease of 2.3% year on year and a welcome increase of 1.5% over July 2013. As the heat wave continued throughout August we have perhaps seen an uplift against July as many families prepared for the new autumn school term.

Footfall declined nationally during the last summer bank holiday week

Posted on Aug 30 2013 by

The bank holiday weekend caused daily year on year reductions in footfall for Friday and Saturday of 5.8% and 7.1% respectively.

Shopper Traffic Continues To Go Down As Barbecue Weather Stays On

Posted on Jul 19 2013 by

The latest national retail traffic report from Experian FootFall shows a 2.1% week on week increase in shopper traffic and a decline of 8% year on year as the hot weather continues.

Most Regions Enjoyed an Increase in Shopper Traffic Last Week

Posted on Jul 04 2013 by

The latest national retail traffic report from Experian FootFall shows a 0.7% week on week increase in shopper traffic and a decline of 4.0% year on year.

RETAIL CONVERSION – THE COFFEE TABLE THEORY

Posted on Jun 24 2013 by

When evaluating retail conversion across your estate, you’d be wise to think about this metric as a leg on a coffee table.

Sure, like a single table leg, retail conversion analysis is important – but it’s actually not very useful on its own. In fact, there are three other ‘legs’ of information that you require in order to truly understand the impact of conversion in your stores:

Retail Traffic Climbed Up For Eastern England

Posted on Jun 19 2013 by

Compared with last year, the Eastern England region alone saw climbing retail traffic volumes, up 2.1%. The latest national retail traffic report from Experian FootFall shows a 5.3% week on week increase in shopper traffic and a decline of 3.4% year on year, which is slightly better than the year to date shortfall of 4.3%.

Shopper Traffic Cooled Down Last Week Despite The Warm Weather

Posted on Jun 13 2013 by

The latest National retail traffic report from Experian FootFall shows a 8.3% week on week decrease in shopper numbers and a decrease of 8.6% year on year.

Retail Traffic Warmed Up Nationally

Posted on Jun 06 2013 by

The latest National retail traffic report from Experian FootFall shows a 9.2% week on week uplift in shopper traffic and a decline of 3.1% year on year.