Why subscribers become inactive and how marketers can avoid it happening

Posted on May 18 2015 by

Inactive subscribers are a frustration. Yes you can run a reactivation campaign – but what can you do to avoid subscribers becoming inactive? Read this post by Jalna Soulage to find out

What’s in a wristband – Will wearables prevent heart attacks and help money management?

Posted on May 18 2015 by

Experian blogger Jessica Neale, outlines the imminent impact wearable devices are likely to have on consumer behaviour.

Identity theft and fraud – go to battle with the Army, the Navy and the Air Force

Posted on May 14 2015 by

Identity theft is the beginning of a journey, one which often involves fraud, loss and a great deal of distress for those who have had their identities stolen. While we might not be able to literally send in the military to tackle the criminals, we do have three effective solutions we can use to fight […]

Global survey results – revealing the top challenges and top priorities for senior marketers in 2015

Posted on May 12 2015 by

This post highlights the top challenges and priorities of senior marketers based on our annual survey of over 1,000 digital marketers worldwide

Be more confident when applying for business credit

Posted on May 12 2015 by

Would you like to know your chances of being accepted for a business loan, before you apply? Checking your business credit profile before you make your application, enables you to see if there are any reasons why your application may not be accepted. You’re able to determine that your report is correct, up-to-date, and is […]

Insurance Industry Tackling Fraudulent Applications Through Device Intelligence

Posted on May 12 2015 by

First party fraud remains dominant in the insurance industry accounting for almost 80 per cent of all frauds. It’s a figure that has been rising steadily since 2013 [1].

Are you filling in the data knowledge gaps?

Posted on May 11 2015 by

Reaching more people and growing market share remains a top priority for many lenders to ensure growth targets are met with a forward-thinking, progressive strategy for the next few years. The approach is underpinned by putting customers firmly at the centre of the business strategy, making it more possible to cross-sell, upsell and market appropriate […]

Ensuring that affordability assessments are never a road block to automotive sales

Posted on May 11 2015 by

If affordability assessments are not yet compulsory in the automotive industry, then why do them? The fact is that such assessments have been shown to provide major benefits for both companies and customers alike.

SEPA UK, the deadlines are approaching – what does this mean?

Posted on May 08 2015 by

For the majority of the Eurozone, domestic SEPA (Single Euro Payments Area) became a reality by August 2014. For those Euro bank accounts not held in the Eurozone, SEPA deadlines are due to be enforced from October 2016. So what does this mean for UK companies?

What’s in a password? The good, the bad and the blatantly obvious.

Posted on May 07 2015 by

Research suggests that around half of all users’ passwords follow only 13 basic structures – making them easier to decipher by hackers. In truth it’s likely to be far less complex, given we’re all creatures of habit and generally the password we rely on for opening our cable TV account is likely to be similar to the […]