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Consumer Expectations for Their Data...

Data gives us amazing opportunities to improve the way we work and to deliver better, more personalised services for customers. We can also reduce financial exposure and risk, protect our corporate reputations and help customers to make the best-informed credit decisions. We can only do all this if we...

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The six steps to designing a flexible customer journey...

Goodbye funnels, hello journeys. Traditional customer funnels are fast becoming a thing of the past – outdated by the multi-channel and multi-device nature of modern consumers. Are you up to speed? Is your journey flexible e...

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Tips to achieving a work-life balance...

Research shows that the average entrepreneur or business owner works 44 hours a week as opposed to a full time employee who works 39. The average holiday an entrepreneur takes during the first year of their start-up is 9 days with 63% saying they were busier than when they...

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Top Marketing Statistics for 2016...

2015 was an interesting year for us marketers so here, by way of a recap, are some of our favourite Marketing Statistics of the past 12 months with easy to share links....

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Is technology helping fraudsters plug into confidentia...

Enormous technological changes to the way we all work, transact and keep in touch have taken place during the past 20 years. While the developments have helped underpin our accelerated culture of faster, smarter, smoother online journeys, for some they have come at the cost of higher potential security......

Read More Is technology helping fraudsters plug into confidential data? #FraudChatUK
Payments 2016 – Will these be the top 5 payments trend...

Having given my overview of the top 2015 payments topics it’s time to take a look at what I think will be coming up in 2016. In general 2015 was a year when big ideas started to take shape and I’m hoping that 2016 will be the year that...

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Online shoppers are unforgiving – once they’ve g...

Millions prefer buying online to speaking with a salesperson – for everything from financial services, to car insurance and u...

Read More Online shoppers are unforgiving – once they’ve gone, they’ve gone for good
Consumer Credit Trends...

Working closely with you, our consultants and analytics experts, we’ve identified some key trends in the consumer credit market – particularly regarding mortgages and motor fin...

Read More Consumer Credit Trends
Identity, intelligence and interactions – the three in...

Tom Blacksell underlines the three core disciplines of modern marketing. In order to run effective, efficient and scalable marketing programmes brands need to get to grips with Identity, Intelligence and Interactions. To find out more read...

Read More Identity, intelligence and interactions – the three ingredients of customer-centric modern cross-channel marketing