Posts Tagged ‘ big data ’

Using Financial Strategy Segmentation to analyse the impact of fraud

To get more in-depth insight into the behaviour of some of Britain's most financially-stressed groups, we have provided Financial Strategy Segment (FSS) analysis in the Fraud Report 2013.[ READ MORE ]

Digital Trends 2013: The Potential of Big Data

Data has undoubtedly been a marketing buzzword now for a number of years. On the marketing conference circuit in 2012, no agenda was complete without an array of presentations warning us to ‘watch out’ and telling us to ‘get ready’ for the Big Data explosion.[ READ MORE ]

Collections benchmarking for banks and financial institutions

Vikas Kumar is a senior consultant in Decision Analytics' Global Consulting Practice. He outlines the critical rationale behind effective collections benchmarking. [ READ MORE ]

Data Strategy Awards – What a Night!

Last Thursday I spent a great night celebrating the best in data-driven marketing at the Marketing Week Data Strategy Awards. As Associate Sponsor, the Experian Marketing Services team were there in force along with some of our clients - many of whom were lucky enough to have been nominated.[ READ MORE ]

Graphic – Tackling the Public Sector’s £20 billion fraud, error and loss iceberg

Analysis, trends and best practice for public sector bodies.[ READ MORE ]

Santa is a fraud

Santa is a fraud. Just look at the warning signs, says device recognition specialist and Experian international partner iovation. It identifies one billion mobile devices globally and currently conducts 2.5 billion device reputation checks a year. It enables clients to assess the likelihood of transactions being fraudulent based on the device from which an application is made. Its sophisticated real-time risk assessment analytics stops some 150,000 potential online fraud attempts each day. [ READ MORE ]

Are lenders seeing all the distress signals?

Already well-established within the UK credit industry, data sharing has proved a highly rewarding tool for responsible lenders for more than 30 years. However, with the global financial meltdown of the past few years, access to timely, quality data from some of the UK’s largest creditors, combined with enriched consumer information, means it's critical for a 360 degree view of a customer's overall financial situation meaning you can see any financial warning signs. [ READ MORE ]

Is Big Data the new CRM?

I recently attended a conference about Big Data. All the big IT players were there, lots of clever stuff was discussed and new toys and techniques were dangled in front of us all in the promise of making our businesses more effective. But then I had a feeling of déjà vu. I couldn’t help feeling that I was back in one of the CRM conferences from about 10 or 15 years ago.[ READ MORE ]

Big Data – big headache or big opportunity

We live in an increasingly digital society. We shop, meet friends, research our holidays, learn and play games online using computers, smartphones and tablets. GPS-enabled smartphones broadcast our position and smart electricity meters can now broadcast our electricity consumption 24 hours a day, 365 days a year.[ READ MORE ]

6 Essential steps to define your big data strategy

Stick to core data strategy principles regardless of the size of your data Developing a data strategy is nothing new – many organisations have been focussed on the topic for years. However history shows many organisations struggle to get the right level of engagement, leaving such initiatives stalling, with business functions still questioning the accuracy of data underpinning day-to-day decisions.[ READ MORE ]