Tag: christmas

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Changing retail trends – four day Black Friday and Cyb...

Check out this article to see what happened in retail over the Black Friday and Cyber Monday weekend and to understand what this shift in consumer behaviour could mean for...

Read More Changing retail trends – four day Black Friday and Cyber Monday weekend generates more than £3billion total spend
Web sees spending increase as Black Friday shoppers sh...

With the dust settling after Black Friday 2015 we take a look at what happened online and put forward suggestions on what the rest of 2015 holds for...

Read More Web sees spending increase as Black Friday shoppers shift their focus online
This Christmas’ hottest products revealed...

Black Friday is just days away and despite some retailers like Asda pulling out of the retail bonanza this year, UK consumers are more excited than ever about the retail festive period. In fact, according to our Hitwise® online intelligence tool, online searches in the UK for ‘black friday’...

Read More This Christmas’ hottest products revealed
Get involved with Black Friday and Small Business Satu...

Black Friday is an American tradition and takes place the day after Thanksgiving which is the fourth Thursday in November. This year, it falls on Friday 27th November. It’s become the biggest shopping day of the year with retailers knocking their prices down across their stock to kick start...

Read More Get involved with Black Friday and Small Business Saturday
SMEs guide to preparing for Christmas...

As the Christmas season starts to loom upon us, SMEs up and down the country are preparing for the most lucrative trading opportunity of the year. In the next few weeks, everyone will be rushing to buy their Christmas presents, businesses will have their highest demand of the year...

Read More SMEs guide to preparing for Christmas
Karl’s KPIs – Black Friday and Cyber Monday subject li...

How low should your discounts go this Black Friday and Cyber Monday? Data Analyst Karl Bond looks into the affects of different discounts in subjects lines compared to performance....

Read More Karl’s KPIs – Black Friday and Cyber Monday subject lines – how low should you go?
So what are the predictions for the Festive Season 201...

Christmas sales across Europe are tipped to grow by 18.4 per cent. Online retailers in UK can expect to see Christmas sales grow by 16.2 per cent in 2015 with total online sales for the year set to reach £52.25 billion accounting for 15.2 per cent of consumer retail...

Read More So what are the predictions for the Festive Season 2015?
Reflecting back on Christmas spending 2014...

December is a major month for shopping with many important dates and events to entice consumers to spend more for the festivities of Christmas.  First there’s Black Friday then Cyber Monday, Manic Monday, Small Business Saturday and Boxing Day sales. It’s a crucial time and the prime opportunity to...

Read More Reflecting back on Christmas spending 2014
Christmas email campaigns – how, when and what to send...

Christmas is coming. But even closer is Black Friday. Do you know when to send your emails this year? Read this post to find out what happened last...

Read More Christmas email campaigns – how, when and what to send to have the best impact this festive period