customer centricity

Do you know what your customers are thinking? When it…

Any company, small or large, depends on its customers for business – and therefore success. They’re the lifeblood. And yet, our research has revealed that in the event of a crisis, specifically...

Blog - Jun 2017
Why remembering the individuals behind the data is more important…

As part of our #6for16 series Experian Managing Director Matthew Dunn explains why he thinks 2016 will be the year brands are forced to take customer centricity to heart....

Blog - Feb 2016