Posts Tagged ‘ customer engagement ’

The rise of mobile banking, payments and identity – video interview

Mobile banking and identity validation go under the spotlight.[ READ MORE ]

Using Financial Strategy Segmentation to analyse the impact of fraud

To get more in-depth insight into the behaviour of some of Britain's most financially-stressed groups, we have provided Financial Strategy Segment (FSS) analysis in the Fraud Report 2013.[ READ MORE ]

Digital Trends 2013: How will brands stay relevant for you in 2013?

2012 was a busy year. A string of national and sporting events captured the hearts and minds of the British public and indeed the world. Meanwhile, consumer technology continued to evolve at an ever accelerating pace; mobile, tablet and network launches changed the way that we connect both professionally and personally, while social media and sharing became engrained in our everyday lives.[ READ MORE ]

Interview with Retail Systems magazine

Online security and fraud prevention go under the spotlight during a 10-minute interview with Retail Systems' editor Karen Moss. [ READ MORE ]

Payment processes go under the spotlight

Do mobile payments reflect the future of payments technology? Are cash and cheque really becoming obsolete? What does the future of payments hold for businesses, consumers and Government? [ READ MORE ]

Graphic – Tackling the Public Sector’s £20 billion fraud, error and loss iceberg

Analysis, trends and best practice for public sector bodies.[ READ MORE ]

Wealthiest owe millions in unpaid council tax

New research from Experian reveals that some of the most affluent sections of society owe millions of pounds in unpaid council tax. Experian has analysed £170 million of outstanding council tax debt owed to a broad range of rural and urban local authorities across England. The analysis revealed that 17 per cent (£28 million) is owed by people from the most affluent sections of society. When applied to all outstanding council tax in England last year, (£600m), the research suggests that almost £100m is owed by the most affluent sections of society. [ READ MORE ]

How can marketers use data to achieve true customer engagement in the multichannel world?

With more marketing channels than ever before, marketers now have access to an absolute wealth of data to enhance customer engagement. It’s opening up a lot of opportunities – but also posing a few challenges.[ READ MORE ]

Customer Engagement: A New Paradigm?

Both CRM and Customer Engagement promise increases in loyalty and customer profitability based on the delivery of continuous value to customers. CRM saw the first step away from one-way, mass marketing to two-way dialogues and with it came new technologies to facilitate these relationships. But in most cases it was the company that drove the conversations and not the customer. However, with the advent of Web 2.0 and social media applications, the power of the consumer to drive these conversations has grown significantly.[ READ MORE ]