Tag: customer engagement

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Benefits of going green for your company...

On Monday 5th October, under new Government regulations large retailers with over 250 employees started charging 5p for carrier bags in hope that it‘ll cut the 7.6bn bags given to shoppers every year. Plastic bags aren’t biodegradable therefore can remain in landfill for hundreds of years, it’s expected that...

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Network like a Pro...

In business, the best way to getting to know people to help your company grow is by networking. It’s a great way to boost your profile, meet potential partners, suppliers and investors or even win new customers. A quarter of all SMEs source more than half of new business...

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Good customer service can help your company excel...

In light of Customer Service week 2015 (5th – 9th October), we focus on the importance of excellent customer service in your company and the UK economy. Giving you tips on how you can demonstrate and put this into practice and how we at Experian are striving to do this...

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7 tips to turn leads into sales...

Email marketing remains the most popular lead generation method and is gaining popularity in usage with 87% of marketers using it, ranking highest in sources of qualified leads. Direct mail and telemarketing followed closely with 49% and 37% respectively.* After generating suitable leads for your company, the question is...

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Eight marketing tips for smes...

Know your strengths and weaknesses You should constantly be aware of these and review them on a regular basis, especially your weaknesses. Be honest with yourself, as this could be the reason why customers are going to your competitors instead. Make it an objective to work on these weaknesses...

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Impatience is a virtue when it comes to quick and easy...

Our research shows that the online gaming community has the lowest tolerance for identity checks at a maximum of just four minutes - significantly lower than other commercial...

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How to become more social in a Cross Channel World...

Understand the importance of social as part of your cross channel marketing approach and what content will help you engage with your customers...

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Use Mobile to improve your client relationship...

What if you could improve your client relationship through mobile? Mobile is now a key part of our lives and users are expecting you to understand and use this new way of consuming and communicating; your users do not think in channels, so no matter which “channels” you’re using,...

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What the eye doesn’t see…...

Identifying the opportunities of mobile marketing. Marketing is changing fast and it’s easy to be dazzled by new devices and channels. But marketers need to stay focused — on what this means to consumers. Yes, we need to keep up with technologies, but it’s insight into how this affects...

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