Tag: customer segmentation

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Why are young renters and affluent couples falling pre...

Identity thieves prey on those in rented accommodation as easy-to-intercept mail and prolific use of online services mark this group as a target for fraudsters....

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Assess the affordability of each customer...

Discover how to remain compliant and minimise risk whilst providing a suitable and responsible service to your...

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Credit Risk, Capital Planning & Requirements from...

Hear how risk and audit teams should respond to the anchor scenario released by the Financial Conduct Association (FCA) from economist Mark...

Read More Credit Risk, Capital Planning & Requirements from the FCA
Steep rise in the prevention of fraudulent credit card...

Our analysis shows that fraudulent applications for credit cards saw the largest rise in...

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Know your customer or lose your customer...

Empowered consumers will ultimately decide which lenders have earned their trust, so it’s vital businesses understand their customers' needs to cement long-lasting r...

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The real view of a customer journey...

Banking is integral to your customers' lives, and how you choose to engage with them is an integral part of the relationship’s l...

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Altrincham is UK’s provincial identity fraud cap...

East Ham, Romford and Bexleyheath are top hotspots for identity fraud in London, while first-party fraud is most prevalent in London with East Ham ranking...

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The 10 common traps of segmenting customers – Pa...

Of all the activities in the business cycle, the segmentation initiative is always the most predictable – in its approach, its lack of success and its perpetual recurrence. Read on for the second part of my post on the most common traps of segmenting c...

Read More The 10 common traps of segmenting customers – Part 2
The 10 common traps of segmenting customers – Pa...

Segmentation is a powerful technique, but it can be misunderstood and misused. Therefore it’s important to have a clear idea about what segmentation should be used for. Read on to find out more about the 10 common traps of segmenting c...

Read More The 10 common traps of segmenting customers – Part 1