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An evolving network – understanding Facebook’s r...

Posted on Oct 25 2013 by
  Facebook has seen many changes over the past few months that impact upon marketers. Changes in usage patterns and devices on which users access the site have come at the same time as the platform itself has evolved the...

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Digital Trends 2013: A new dynamic for search...

Posted on Apr 22 2013 by
2012 has been a year of growth for search, not just in terms of volume but also in its maturity and prominence within the marketing mix. By the end of 2012, UK internet users will have made a billion more visits to search...

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Key to email deliverability is ensuring data integrity, rele...

Posted on Nov 16 2012 by
Our latest “The Proactive Marketer” report highlights the need for marketers to understand the connection between data integrity, relevance and reputation and why these three factors can make or break a campaign. Data...

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iPad Mini searches surge ahead of Nexus 7 and Microsoft Surf...

Posted on Nov 16 2012 by
In the key pitched battle between Apple, Google and Microsoft for dominance of the tablet wars it was the new iPad Mini that shot ahead of its competitors, reaffirming Apple’s place at the top of the tablet tree. Looking at UK...

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Google dips below 90% market share of UK Search...

Posted on Nov 16 2012 by
October proved to be scary month not just for Halloween but also for Google’s share of the UK search market. The latest search stats show that 89.33% of all UK Internet searches were conducted on Google Sites. This is the...

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Yolo unfairly overlooked as Word of the Year...

Posted on Nov 16 2012 by
I am always fascinated by the evolution of language and so it was a delight to see the Oxford English Dictionary proclaiming the word “omnishambles” as the word of the year for 2012. What is always interesting to me is how...

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Latest Thinking is the Experian UK blog that provides the most recent insight into the challenges that directly affect you and your organisation, covering innovations in areas such as, marketing and customer insight, credit risk management, identity and fraud, payments and collections. For more information about Experian, visit our website.