Tag: experian hitwise

Loading...
An evolving network – understanding FacebookR...

Facebook has seen many changes over the past few months that impact upon marketers. Changes in usage patterns and devices on which users access the site have come at the same time as the platform itself has evolved the services that it offers - such as the introduction of...

Read More An evolving network – understanding Facebook’s recent changes
Digital Trends 2013: A new dynamic for search...

2012 has been a year of growth for search, not just in terms of volume but also in its maturity and prominence within the marketing mix. By the end of 2012, UK internet users will have made a billion more visits to search engines than they did in 2011....

Read More Digital Trends 2013: A new dynamic for search
Key to email deliverability is ensuring data integrity...

Our latest “The Proactive Marketer” report highlights the need for marketers to understand the connection between data integrity, relevance and reputation and why these three factors can make or break a campaign. Data integrity should always play a pivotal role in any successful email campaign and remains the number...

Read More Key to email deliverability is ensuring data integrity, relevance and reputation
iPad Mini searches surge ahead of Nexus 7 and Microsof...

In the key pitched battle between Apple, Google and Microsoft for dominance of the tablet wars it was the new iPad Mini that shot ahead of its competitors, reaffirming Apple’s place at the top of the tablet tree. Looking at UK Internet searches for the iPad Mini, Nexus 7...

Read More iPad Mini searches surge ahead of Nexus 7 and Microsoft Surface
Google dips below 90% market share of UK Search...

October proved to be scary month not just for Halloween but also for Google’s share of the UK search market. The latest search stats show that 89.33% of all UK Internet searches were conducted on Google Sites. This is the first time in the last five years that Google...

Read More Google dips below 90% market share of UK Search
Yolo unfairly overlooked as Word of the Year...

I am always fascinated by the evolution of language and so it was a delight to see the Oxford English Dictionary proclaiming the word “omnishambles” as the word of the year for 2012. What is always interesting to me is how the judges of panels deciding such things come...

Read More Yolo unfairly overlooked as Word of the Year