Tag: social media

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Social networks offer hot prospects and online gold to...

Socialised consumers — and in particular tech-savvy and tech-dependent young people — must do more to protect themselves and safeguard their personal networks from determined identity thieves, it emerged tod...

Read More Social networks offer hot prospects and online gold to determined ID thieves #FraudChatUK
How to test and optimise your social media advertising...

Read these tips on how to test your Facebook advertising campaigns. Device testing, Audience testing... Read more...

Read More How to test and optimise your social media advertising campaigns
What’s in a name? Four likely visions of the fut...

Rising incidences of wide scale data breaches and identity theft means that cementing trusted online relationships is now harder than ever – for both consumers and businesses...

Read More What’s in a name? Four likely visions of the future of identity checking
An evolving network – understanding FacebookR...

Facebook has seen many changes over the past few months that impact upon marketers. Changes in usage patterns and devices on which users access the site have come at the same time as the platform itself has evolved the services that it offers - such as the introduction of...

Read More An evolving network – understanding Facebook’s recent changes
Industry Trends 2013 – Social Club vs Scary Movi...

Integrating social media into the marketing mix. Social Media is a bit of a Jekyll and Hyde character in marketing circles. Everyone loves Dr Jekyll — a place where people come together to have fun, which provides the perfect platform for brands to stay close to their consumers. But...

Read More Industry Trends 2013 – Social Club vs Scary Movie
Digital Trends 2013: Social data and social search in ...

As digital living took hold in 2012, social media became a significant part of everyday life for millions across the UK. Indeed, social media makes up 12% of all internet visits and a remarkable 23% of the total time spent online in the UK. The challenge will be to...

Read More Digital Trends 2013: Social data and social search in 2013