The better you know and understand your prospects, the better equipped you are to convert them into a customer. And the better you know your customers, the easier it is to develop them into valuable long term relationships. So when you’re looking at creating a B2B direct marketing list, wouldn’t it be a good idea to choose one which gives you knowledge way beyond what you can see on the surface?
The simple fact is it’s not just things like size, turnover and location that define your prospects and affect their likelihood of becoming a customer. It’s also down to their personality, attitudes and approach. Are they a high flyer? A start-up? A first year survivor? A diversifying specialist? A small scale supplier? All these factors will affect their response to you, so being able to filter your B2B direct marketing list data by this information can result in a number of benefits:
We take pride in the accurace of our direct marketing mailing list and ensuring
they are up-to-date. In order to help maintain the integrity of our data we
offer ‘2 for 1’ replacement records for every ‘Gone Away’
returned to us within 90 days of data purchase - subject to a Gone Away form being
completed and sent to the required parties below.
What is a Gone Away?
‘Gone Aways’ are those mailings that are undeliverable by the Royal Mail. If you have a “sender” address on your mailings, the Royal Mail will return any undelivered mail to you and provide a reason for the non delivery.
Experian class the following reasons for non delivery as a ‘Gone Away’
Other reasons may also be provided such as ‘refused’ but these are
not accepted by Experian as a ‘Gone Away’ as the address can be delivered
Will Experian refund 'Gone Aways' data?
We offer ‘2 for 1’ replacement records for every ‘Gone Away’ returned to us within 90 days of data purchase - subject to a Gone Away form being completed and sent to the required parties.