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Increase customer take-on and reduce basket abandonment.
Automated processing of customer details for ID and fraud checking is an effective way of keeping customer take-on as cost effective and straightforward for good customers as possible. However, poorly targeted checking can lead to overly stringent checks for low risk / low value purchases which can turn customers away.
Conversely, using light-weight checks on high risk / high value purchases can lead to increased losses due to fraud.
We enable you to tailor your solution to your individual business needs using a combination of Experian services. This allows you to carry out appropriate checks on your customers based on the risk associated with each application.
- Checking ID via paper based proofs is slow and inconvenient for customers and does not fit well with the online experience
- Slow, complex and manual ID checking is expensive and may turn customers away
- Incorrectly captured payment details can be expensive to rectify
- Delivery addresses may be incorrect resulting in lost goods
Goods may be age restricted
- Speed up conversion of valid orders by checking ID instantly at the point of sale
- Prevent fraud by highlighting false identities
- Ensure payment details are correct at the point of data capture
- Prevent under-age purchases by automatically checking an individual’s age
- Encourage repeat business by making the online purchasing experience as easy as possible
- Additional proof of age/identity may be required
- The cost of manual review is high
- Manual reviews are largely subjective with no consistent process
- Legitimate orders may be rejected
Customers may drop out if their purchase is delayed
- Remove subjective, inconsistent manual referrals via automated interactive questioning
- Prevent experienced fraudsters successfully deceiving sales staff
- Convert valid orders quickly via automated processes
- Prevent basket abandonment
- Setting up subscriptions/regular monthly payments with incorrect bank details
- Loss of goods
Negative publicity if the account details were stolen
- Confirm the connection between an individual and their account details
- Make customer acquisition more efficient by enabling you to carry out automated ‘Know Your Customer’ checks
When delivering goods to a customer’s address or an alternate delivery address, it is important to be sure that the postal destination is not a known fraud hotspot
- Minimise ‘friendly’ fraud where a customer insists that they did not receive goods that actually were delivered
- By being aware that an address has a high propensity to commit fraud, you can make decisions over whether to insist on full payment prior to dispatch, insist on signed delivery or refuse to deliver to an address at all