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Agency & reseller
Provide your clients and prospects with the best service by utilising our wealth of data and expertise.
Goad plans and reports
Improve your retail locations insight past, present and future.
Marketing Information Services
Providing a detailed understanding and analysis of consumers, markets and economies in the UK and
around the world, past, present and future.
Our insight and analysis helps you implement better and more informed decision making to drive integrated marketing and optimise your engagement with consumers in any line of communication.
Our consumer profiling and market segmentation services provide a deep and rich understanding of consumers and local markets to help you improve marketing effectiveness and realise a measurable, increased return on your marketing investment.
Drive customer acquisition
Use our detailed understanding of consumers and local markets to drive more effective, targeted communication and acquire more profitable customers.
Understand customers
Develop your understanding of customers' demographics, lifestyles and behaviours to manage customer relationships more effectively and improve the profitability of your marketing.
Understand customers for marketing
Maximise location value
Maximise the performance of locations by unlocking the value of your customer and local market data to gain a deeper understanding of people and places, minimise risk and identify investment opportunities.
Improve site and network performance
Optimise tenant and product mix
Optimise communications
Optimise your engagement with customers across all media by developing smarter and more relevant contact strategies to improve the effectiveness of your marketing communications and maximise return on your investment.
Plan marketing more effectively
Support end-to-end multi-channel campaigns
Improve email marketing performance
February 2010:
» Experian unveils UK's most fashionable towns
October 2009:
» Experian scoops raft of awards and wins top accolade at 2009 Data Strategy Awards
» Experian Integrated Marketing awarded 2009 Best Practice in Data Management
» Zurich Connect UK selects Experian for Integrated Marketing Drive
21-22 September 2010: AdTech - National Hall, Olympia - Visit us on stand 270a
» More information