The Digital Marketer Report 2016

The 2016 Digital Marketer Report is our eighth annual comprehensive look at the state of the world of marketing.

The research includes insights from more than 1,100 marketers around the world, plus some honest views and opinions from a range of Experian experts.

In it we cover:

  • Organisational structure - how does your business compare?
  • Personalisation - who is doing what and how?
  • Single customer views - how complete a view do you have of your customers?

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DMPs, programmatic advertising and data-informed decision making

How are programmatic advertising and DMPs changing the way we engage with people?

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Consumer finances today

A fresh perspective on the UK’s changing financial behaviours, attitudes and preferences

Read our marketing blog

Keep up-to speed with all the latest marketing challenges, trends and opportunities with insight, research and opinion from some of the industy's leading experts

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If you have any queries, please don't hesitate to contact us and a member of our team will be happy to help.

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