Big opportunities await those companies that harness big data for customer-driven marketing. Experian’s multi-channel marketing services provide the data, technology and know-how to deliver on your goals - whatever stage of the data journey you have reached or want to attain.
We optimise the data you collect, how you collect and combine it with other information resources to lay the foundation of a Single Customer View across all channels. Our extensive multi-channel industry analytics and marketing consultancy services turn targeted marketing data into actionable insight - identifying who your customers are, where they live, what channels they prefer and what motivates them. It means that you focus your assets precisely where they are needed and engage with the right message at the right time in the right place.