eNews Letter

Stay Ahead With Our e-newsletter

Latest news, events and marketing insights

Sign up

Micromarketer Online

Micromarketer Online is a web based tool which provides you with key geodemographic data and information through reports, mapping and charts.

View the Micromarketer Online product sheet »

What can it do for me?

  • Understand your customers
    Unlock the value of your customer data by identifying who and where your customers are, their lifestyles and behaviour.
  • Analyse your markets
    Evaluate the size and value of local markets, quantify market share and identify areas for growth within your business.
  • Define your sales territories
    Evaluate the coverage and performance of your sales territories and understand how they interact.
  • Report consistently
    Evaluate market size around a potential location and easily compare it to other locations.
  • Improve your communications
    Establish the size and location of audiences in relation to the local media and quantify the costs for marketing and communication.
  • Visualise your analysis
    Provide high quality illustrations and maps of your data.

Find out how Cook added depth to its store expansion programme with Micromarketer Online »

Key benefits

  • Automatically updated
  • Accessible everywhere via the internet
  • No installation or maintenance
  • Simple and safe importing of data
  • Experian information built within the tool (such as local area demographics, Mosaic data, income levels
  • Upload your own customer data
  • Controlled and uniform statistics
  • One global application / solution for your company
  • A solution for every marketing budget
  • Fast implementation

Contact the team

0844 481 8787

9am - 5pm Monday - Friday

  • Contact the team
  • © 2014 Experian. All rights reserved