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Changing the way brands understand consumers

NOTICE: Connexity, a Symphony Technology Group company, acquires Hitwise. Learn more >>

We are a leading provider of consumer measurement and analytical services. We change the way brands understand consumers by applying measurement science to connect consumer decisions, behaviours, attitudes and preferences creating actionable insights to improve customer strategy, media effectiveness and audience engagement.

We empower clients to understand how consumers think and what they do in a dynamic, complex world that demands both speed and authenticity. 

Our passion for applying measurement science methodologies to derive the most accurate understanding of consumers’ lives delivers unmatched value to enhance client performance.

  • Confidence to know – Data you can trust to provide a real view of consumers based on deep daily online behaviour measurement.
  • Insight that inspires – Differentiate your brand through insight into actual consumer decisions, behaviours, attitudes and preferences.
  • Actionable across your organisation – Leverage a platform to segment and profile your target audience on-demand.
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