Client case studies

Understand customer behaviour

We have helped the following clients to further understand their customer's behaviour:

Abbey Retail Bank

Abbey gained an accurate assessment of its customer’s risk rating, to make quick responsible lending decisions in relation to new and additional credit applications.

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asb law

asb law wanted to better understand it's clients needs, it turned to Experian to help create a client-centric CRM system that would enable it to translate client data into a powerful corporate asset.

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Cambridge Fire and Rescue

Mosaic has enabled Cambridge Fire and Rescue to measure the level of fire risk by neighbourhood across the county and has given it more strategic control over its key resources.

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Co-operative Financial Services

Co-operative Financial Services receive a 360-degree view of customer borrowing trends and highlights any changes in a customer’s borrowing status.

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Coventry Building Society

The Coventry’s use of Delphi for Customer Management has helped it drive in-depth risk analysis of existing customers.

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Devon Police

Devon Police used Mosaic as a key tool in the allocation of police resources for combating serious crime.

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East Kilbride Shopping Centre

East Kilbride Shopping Centre appointed Experian to undertake a series of customer postcode capturing excercises at significant footfall locations.

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Ekornes

Experian provided Ekornes with the unique ability to approach both mature and newer markets with a consistent strategy for global expansion, increased sales and growing market share.

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Greater Manchester Newspapers

Greater Manchester Newspapers found that MicromarketerG3 offered the best solution in terms of a complete mapping and data analysis system.

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Hitachi

Experian helps Hitachi Capital to improve its customer management business processes.

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Huddersfield Primary Care Trust

Huddersfield Primary Care Trust used Experian's Mosaic classification tool to understand the social, economic and cultural characteristics of the population and the level of deprivation at postcode level.

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JD Williams

After extensive investigation into the available solutions on the market, JD Williams found that Experian’s Probe Strategy Management Generation 3 was the clear leader.

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permanent tsb

permanent tsb chose Probe SM for Retail Banking. To deliver capability to the bank far beyond Basel II compliance, but was cost effective compared to other vendor offerings.

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Post Office

The Post Office® approached Experian to build a bespoke classification of its customers to get a better understanding of the value of each customer and the potential demand for new and existing services.

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PRUPIM

Experian helped PRUMPIM to quantify the potential risk relationship associated with each of their varied and geographically diverse portfolio of shopping centres.

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Sense Scotland

Using Experian’s Mosaic Scotland classification has allowed Sense Scotland to lever significant additional value from its current recruitment open up new income streams.

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Tower Hamlets Primary Care Trust

The Tower Hamlets Primary Care Trust used Mosaic Origins to pinpoint the ethnic, cultural and linguistic backgrounds of A&E users.

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Unilever

Experian's demographic and lifestyle information provided new and exciting data to use in future direct marketing campaigns.

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