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Data Quality
How valid postal addresses support data-driven strategies
Companies today not only rely on data to analyse financial performance but also to acquire new customers, through advertising and marketing. The shift to digitization has become essential to post-pandemic recovery. Digital marketing requires data, where marketing campaigns can be expensive, poor quality of data can significantly reduce impact and hamper efficiency. Towards this, a…
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Fraud Prevention
Enter the age of digital onboarding
It is expected that by 2025, nearly 330 million new bank accounts will be opened through digital onboarding, compared to 184 million in 2020 (Juniper, 2021). For organisations to survive, they must design long term strategies that support it. Why data is no longer enough As nearly all activities shift to online channels, one of…
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Fraud Prevention
Data breach readiness: where are your blind spots?
Data breaches require considerable time and resources to resolve, and the damage can be extensive, from financial costs and operational downtime to untold reputational harm. With such wide-ranging consequences, it pays to be prepared. Despite this, only 19% of firms in our study strongly agreed* that they were prepared to respond to a data breach…
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How valid postal addresses support data-driven strategiesData Quality
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