Content written by Andrew Saville

The future of retail – personal shoppers for all?

The retail marketing landscape is rapidly evolving - but what is it evolving into? In this article Andy Saville outlines why and how this may look a lot like everyone having their own personal...

Blog - Sep 2015
Innovation in retail – five innovative retail marketing strategies to…

Retail is a competitive environment and to stay top you have to keep the customer first - here are five innovative ideas on how to do exatly that from our retail expert Andy...

Blog - Aug 2015
The top three barriers to cross-channel retail marketing and what…

Retail marketing needs to adapt to become cross channel. Check out this post by Andy Saville which highlights the biggest barriers and how you can overcome...

Blog - Jul 2015
How to combine mobile browsing with in-store shopping in a…

In this post Andy Saville highlights a number of the tactics retailers are currently trialing to utilise mobile technology to bridge the gap between online and offline.the gap...

Blog - Jun 2015
Is webrooming the new showrooming? – what retailers need to…

Following a recent article on showrooming Andrew Saville explains the concept of webrooming and what it means for retail...

Blog - Apr 2015