Content written by James McGarva

Why you need more than digital insight – it may…

In this article James digs into why digital insight and profiles aren't always the whole picture - using the example of luxury car brands. Read on to understand how marketers can come...

Blog - May 2016
Why your digital footprint is only ever half the picture

With so much data available in the digital world marketers need to remember that the digital footprint is only half the picture. In this article James McGarva explains why geo-demographic data is...

Blog - Mar 2016