Case Study: OANDA – Delivering media buying strategy for forex…
Data-Led Acquisition Award-winning global corporation, OANDA, is a leader in foreign exchange (FX) trading services, currency and data analytics. Working in such a competitive market, OANDA leveraged...
Webinar: Are you building trust online?
Trust is a precious commodity that is difficult to build between consumers and businesses in an online world. So, what does it take to build trust online? In this webinar Director of Identity and...
Global Identity & Fraud Report – UK&I Version
Trust is a precious commodity that can be difficult to build between consumers and businesses in an online world. So, what does it take to build trust online? When interacting with a business online,...
Data Management Solutions for Police
We recognise that for police forces, having clean, accurate data is a critical requirement for delivering the best possible service to the community. The very nature of collecting data in challenging...
Email Marketing Case Study
Experian’s email marketing activity drives over £10.5 million in approved applications for a leading consumer finance provider Since 2015 Experian have worked with a leading provider of financial...
Elemis – Bespoke Audiences Case Study
Using Experian data to accurately reach audiences on Facebook ELEMIS, a luxury British skincare brand, delivers pioneering, clinically trialled formulations and services for the face and body. Every...
Drowning in Data Jargon
If you are a data quality professional then you have more than likely heard the terms Data Lake, Data Swamp, Data Ocean, Data Pond and even Data Puddle. In fact, stick the word “data” in...
Piecing together the SCV puzzle
As you can see from my wonderful author profile above, my name is Scott Drayton. I spend far too much of my spare time sitting inside playing my Xbox. I also mostly use Outlook for my personal email...
5 common data quality myths – setting the record straight
Goldfish have a six second memory. The Great Wall of China can be seen from space. We only use 10% of our brain. Myths have an annoying habit of becoming accepted as truth if enough people hear them...