The social storm is brewing. We are in the epicentre of a social revolution. Or are we? Can imagine a time when you make payments through your social profile? Syncing personal, financial information to verify your identity? Is it a credible solution, or is it a process with many flaws?
This very subject was debated in one of our #FutureofID debates and the jury was out.
The first point – are the general public ready to use social data as a means of verifying their ID?
Trust was one factor raised by a debater. Whilst others saw it as the future due to its position in society that is only becoming more and more integrated.
As the debates continued the jury was still evidently split. Education vs. unknown were high on the thoughts of the panel
A good point raised was about the public’s understanding of fraud – and its apparent risk too. Some people assume that social data would automatically be classified as high risk as it would be unknown as to whether the person using the log on credentials is who they say they are – is the profile even an actual person or a person made up purposely to feed criminal acts such as fraud?
A common thread was debating the general public themselves – are they ready, are they familiar, are they close enough to be able to make a decision, an educated decision? It brings the point – is the profile even an accurate reflection of the individual or did they purposely bypass / mistype fields in an attempt for their actual data thread to not be seen by anyone in cyber space? Or more, so be used by anyone for marketing – or criminal purposes. As such, having to make sure a social profile [through education too], is a true reflection of an individual can have its own challenges as it may not be an easy transition if the majority of held data isn’t even reflective of the individual anyway?
@KirstyRowena also raised a good point about how many people actually use social platforms? They may have an account, but are they live and used?
But, the same thing reoccurs: trust. Do people trust businesses to manage their data? The general consensus is no.