Experian’s Senior Consultant and Retail Market sector expert, Rebecca Galvin, discuss her views on the changes occurring within the sector as a result of the Covid-19 pandemic. Rebecca covers the...
Reaching your target audience has always been one of the key fundamentals of successful marketing. In TV advertising reach and frequency into a target audience is ingrained into the media buying...
What customers want from every provider Pre-Covid people were already financially exposed, and while the levels of delinquencies were stable there was stress building in the financial system – the...
Do you have access to details about your employees, including those who work on sensitive data within your supply chain? For many businesses, the answer may be ‘no’. And while historically, data...
Companies try to reduce the anonymity of the online world by verifying customers primarily through identity challenge techniques (i.e., challenge-response questions), but the harsh reality is that...