consumer segmentation

Enfield Council cuts arrears by £1.3 million

Critical application of data and analytics helps drive down Enfield’s arrears from £30.5 million to £29.2 million -marking a drop of...

Blog - Oct 2013
Utilities podcast – Smart Meters

Get on-demand access to our on-going series of podcasts, delivered by our industry...

Blog - Sep 2013
Nearly half of UK adults abandon online transactions

Online transactions abandoned after customers get frustrated at the length and complexity of identity validation and security...

Blog - Sep 2013
Know your customer or lose your customer

Empowered consumers will ultimately decide which lenders have earned their trust, so it’s vital businesses understand their customers' needs to cement long-lasting...

Blog - Sep 2013
Improving conditions allow mortgage approvals

The economic environment is beginning to show some signs of revival despite underlying fragility - reflected by improving conditions for mortgage...

Blog - Aug 2013
Yorkshire Water – first UK water company to use data-sharing,…

Yorkshire Water halves litigation costs and improves customer...

Blog - Jul 2013
Nick Mothershaw, Director Identity and Fraud Solutions, discusses the Fraud…

Join the webinar for first-hand analysis of the past 12 months and emerging fraud...

Blog - May 2013
Using Financial Strategy Segmentation to analyse the impact of fraud

To get more in-depth insight into the behaviour of some of Britain's most financially-stressed groups, we have provided Financial Strategy Segment (FSS) analysis in the Fraud Report...

Blog - Apr 2013
Current account fraud falls as mortgage fraud rises for sixth…

Fraud figures predicted to rise throughout...

Blog - Apr 2013
Graphic – Tackling the Public Sector’s £20 billion fraud, error…

Analysis, trends and best practice for public sector...

Blog - Jan 2013
5 recommendations for using segmentation online

This article will discuss how brands can leverage existing segmentation as part of their online acquisition strategies providing 5 key recommendations for putting segmentation at the heart of online...

Blog - Nov 2012