The pandemic has brought a significant shock to the economy, consumers and business alike. No one was prepared, or could imagine the Covid-19 pandemic, as such we now see a significant amount of...
Customer expectations are evolving fast. When interacting with brands, people demand smarter, more connected, more personalised and more seamless experiences, across every single touchpoint. And as...
The use of analytics to understand and interpret data is nothing new. But as our data universe has expanded, so have our technological capabilities. Today’s advanced analytics can process huge...
These are exciting, yet challenging, times for business. The growth of data has been well reported. Team that with the requisite computing power – also known as advanced analytics – and the...
It’s clear that the country is facing one of our most challenging economic times. For commercial lenders, processes have been disrupted by the need to incorporate new credit assessment metrics and...
“Doing business internationally presents major growth and revenue opportunities. But doing business on today’s global stage requires a due diligence strategy that helps you minimise financial and...
I recently had the privilege of speaking at the Credit Strategies’ Collections and Vulnerability Summit. What is heartening, both at the conference and in the weeks that have passed, is the...
What is B2B marketing? Put simply, business-to-business (or B2B) marketing is the promotion of your products and services to other companies. Any business that counts other businesses as a key...
If you’re looking to boost your B2B marketing, it can be tricky to decide where to focus. As technology changes and customer behaviour evolves, you need to stay ahead of the curve and your...
Just 56 per cent of online small businesses are selling to customers abroad despite the rise in demand for UK products, according to an Ipsos Mori survey conducted on behalf of PayPal. This means...
Britons won’t shop around for the best deals - no matter how much they could...
All customers are not created equal. Every business will find some customers more valuable than others for various reasons; whether it’s by the value of purchase, ease of managing the account or...