data quality

Planning a data migration in 2018?

Last year, Experian commissioned Dylan Jones and the team at Data Migration Pro to carry out a programme of research looking at the current data migration...

Blog - Feb 2018
6 common questions about data quality

Data quality is a topic often dismissed as quite operational, but one which has big implications for organisations that don’t take it seriously. Here’s a few key questions that we...

Blog - Feb 2018
The Three Rs of a Data Breach: Respond, Reassure &…

The ability to act quickly after a data breach is essential, but only achievable if you have a plan in place Current research...

Blog - Dec 2017
How can a single customer view help insurance providers better…

A single customer view can help you reduce the threat of fraud, appropriately communicate with your customers, and, better engage with them too. In turn, this can lead to longer relationships with...

Blog - Nov 2017
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Get yourself a customer for life this holiday period

I love online shopping. I wish I had a pound for every hour I’ve ever spent browsing shopping apps or online stores, looking for deals or unique items; I’d spend those pounds on more shopping. We...

Blog - Nov 2017
Data Quality continues to evolve as data usage increases

Businesses today continue to see data gaining in importance. As more and more organisations work to harness the power that their information can afford them, their underlying data is affecting every...

Blog - Nov 2017
The Pensions Dashboard – is it a revolution for the…

The Pensions Dashboard has the potential to revolutionise the industry. Why? It provides a mechanism for pension holders to see and manage their accounts in one...

Blog - Oct 2017
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Addresses, Addresses & more Addresses

Over 37,000 UK businesses use the Royal Mail Postcode Address File (PAF®) to help them capture customer data correctly and then use it in a huge range of ways, such as delivering their products to...

Blog - Jun 2016
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Why do you need a data quality assessment?

An obvious starting point is to understand the need for assessing data. Nowadays there is a far greater emphasis on creating the ‘data driven’ enterprise so this invariably places far greater focus...

Blog - May 2016
The four absolute fundamentals for cross-channel marketing

Cross-channel marketing is the holy grail, but what building blocks - or 'fundamentals' - are required for your cross-channel marketing attempts to be effective?...

Blog - Feb 2016
Building blocks to creating an email validation business case

A lot of people I speak to, whether that be customers or prospects, know that email validation can provide significant benefits, yet sometimes they struggle to make an impactful case for...

Blog - Feb 2016
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Three top tips for validating mobile numbers effectively

The popularity of SMS marketing is expanding year-on-year at 148% in the UK which means, for marketers, having an accurate view of your customer mobile numbers is becoming increasingly important to...

Blog - Oct 2015