Enhance audience engagement across all your channels
Now you can identify and reach your audience on every channel they use. Audience Engine helps you to make the most of rich data and insights to create powerful campaigns with targeted and effective messages.
You can quickly create custom audiences and deliver one-to-one messages through direct mail, email, social media, programmatic and TV.
Maximise the impact of your campaigns
How can we help?
Audience Engine helps you to make the most of rich data and insights to create powerful campaigns with targeted and effective messages. You can quickly create custom audiences and deliver one-to-one messages through direct mail, email, social media, programmatic and TV.
Create the right campaign audience using Experian’s wealth of consumer insights, or make available your own first-party data. Plan how to reach your audience based on their behaviours, and decide on the optimal channels for your campaign, across traditional and digital media.
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How can I access Audience Engine?
We will provide a solution that fits with your budget and requirements, but you can rest assured that our data is collected, compiled and delivered to the highest possible quality.
Request a consultationThe benefits at a glance
Precision targeting
Find the sweet spot – Accurate data linking means no risk of reaching your targets too often or not enough
Maximise your reach
Our robust data and wide range of media channels help you engage your precise audience
Omni-channel strategy
Channel hop for maximum impact – Target your audience on every channel they use – not just digital
Reliable data access
Access data you can always rely on – Access to Experian data means no more paying for the same sort of data time and again
Consumer insight
Build your ideal audience with the wealth of consumer insight available
Customer retargeting
Deliver key cross selling or retargetting messages to your current customers
Integrated campaigns
Co-ordinate traditional and online campaigns consistently across relevant channels
Tailor to your audience
Plan how to reach your audience with channels that are right for them, and display your most compelling offers to your best prospects