ExPin is a unique personal identification number (PIN) assigned to everyone in the UK, which matches multiple financial records enabling you to quickly see which records belong to the same person, confidently link them together, and enable a single customer view.
The benefits at a glance:
Spot crossover between unconnected internal systems
See which new applicants already have products with you, and which are returning customers
See all customer activity and total value so you can manage and communicate with each individual in the most appropriate way
Identify duplicate customers
Offer the most appropriate products and services
Only upsell and cross-sell suitable products
Link all customer information together
Identify records that don’t belong to a genuine customer
Tell us about you and your company’s needs:
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With help from Experian’s tracing solutions, we were able to reduce our ‘goneaways’ back book and reunite more of our customers with funds owed to them. This solution helps us work towards our original purpose of helping people take responsibility for their future and achieve a lifetime of financial security. The communication with Experian throughout the project was fantastic and we’re pleased with the results.
Sarah Simpson, Aegon
Functionality that delivers your goals
Inconsistent customer records make it hard for businesses to link records together and see all of a customer’s activity in the same place. And without that overview, you risk going against compliance, irritating customers with duplicate or irrelevant messages, and missing valuable sales opportunities. By letting you identify existing customers and get a more complete view of everyone on your system, ExPin allows you to make more informed decisions and give a better customer experience.
Custom Integration available
Unlock the value of your contact data with Experian’s data matching technology.