A fully managed digital media buying service merging Experian audience insights with our expert in platform knowledge, operating across social, display and search channels.
The benefits at a glance:
Highly targeted based on a combination of in platform and Experian audiences
Access to experts in data led digital campaign execution across multiple sectors and regions
Experts in utilisation of Experian data within digital targeting
Access to bespoke Experian audiences not readily available within in execution platforms
Multi platform approach to ensure we are maximising coverage of your audience reach
Transparent by design, providing clarity of fees and tactic performance with no margin manipulation
Tell us about you and your company’s needs:
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With help from Experian’s tracing solutions, we were able to reduce our ‘goneaways’ back book and reunite more of our customers with funds owed to them. This solution helps us work towards our original purpose of helping people take responsibility for their future and achieve a lifetime of financial security. The communication with Experian throughout the project was fantastic and we’re pleased with the results.
Sarah Simpson, Aegon
Functionality that delivers your goals
Our Media Trading team comprise of experienced digital marketers who are used to working alongside organisations to plan and execute successful digital campaigns through programmatic, social and addressable TV channels. Working alongside our clients we really understand their business target market utilising Experian insights and build strategies to meet their commercial objectives be those targeted reach or performance based driving efficiency into your media spend.
Strategic Media Buying Services
Combining digital execution expertise with Experian insight