The need to clean, maintain and suppress data should be recognised by all organisations as a fundamental part of Data Management (CDM). Treating data in this way helps to retain customers, enhance database analysis and improve business efficiency.
A credit score is an effective way to view a snapshot of a consumer’s financial behaviour. But how did they get there? Is their score improving or has their payment behaviour changed recently? To really get a sense of your customer’s financial history and predict their future payment behaviour you need more information, covering more time and from more sources. That’s where we can help. Through the capabilities of Trended Data, we’re able to give you the rich information you need to gain valuable insight into your customers and make informed and fair decisions, even with your thin file consumers.Trended Data
Differentiate consumers with the same credit profiles to produce better segmentation
Use more granular insight at the beginning of the application process
A faster customer experience with quicker credit decisions reflecting their behaviour
Treat customers fairly and appropriately to reduce detriment and reward good credit behaviour
Monitor credit stability and adjust credit limits accordingly.
Access to bureau trends without the need to conduct your own analysis