Automotive Data Cleanse

Accurate data creates a better understanding of your customers

What is Data Cleanse?

Every day in the UK, over 20,000* cars change hands and over 21,000 people move house. That’s a lot of cars and details to keep track of.

There is nothing more frustrating than a reminder about a car service or insurance renewal when you no longer own the car. With data cleanse, you can ensure that you are contacting the right people at the right time and with the right message, immediately showing that you know your customers and increasing the chances of a great relationship with them.

With access to Experian’s automotive data using Data Cleanse you can:

  • Increase response rates and return on investment by accurately targeting customers and prospects
  • Support compliance with data regulations
  • Correct out of date information
  • Understand your customers’ preferred method of communication

*Experian 2016

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