Identity Authentication & Verification

Protect your customers and prevent fraud

The Experian Marketing Suite’s Identity Manager ensures that you establish customer identity, helping to see who your customers are - and who they aren’t.

With true cross-channel and Single Customer View functionality, now you:

  • Verify your customers’ identities, profile and demographic data
  • Seamlessly welcome new customers and protect existing customers ─ while identifying those who aren’t who they say they are
  • Find and stop fraud across your business, with solutions that integrate into your existing processes to minimise the disruption to customers
  • Recognise customers across devices to identify suspicious activity
  • Be confident knowing that Experian works closely with other anti-fraud organisations, such as National Hunter and Cifas, to reduce the impact on consumers, industry and society
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