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Understand more about your customers and their purchasing habits to align your marketing spend and target campaigns more effectively
Experian Integrated Marketing’s Club Canvasse is a data co-operative for home shopping organisations and direct retailers. It offers members access to information on the buying habits of over 23 million individuals that have purchased from two or more home shopping companies via multiple channels. The service has been developed to provide members with insight into customer buying habits to allow them to differentiate their marketing strategies and thus avoid mailing consumers who do not fit an active home shopper profile.
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