Demographics Online

Online analysis of customers, local markets and locations

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What can it do for me?

Demographics Online is a simple web-based tool that allows organisations to profile customers, analyse local markets, report and map information.

How can we help you?

It uses Experian's unique blend of consumer demographics, economic forecasts, media and product consumption to provide you with a rich and detailed understanding of customers and local areas.

"...The online facility is critical to me because I work all around the country and I can use it wherever I am."

Colin Fisher

Chairman, Rohan Designs

A few key facts

  • Provides you with immediate access to accurate information presented in high quality maps and reports that are easy to understand and simple to use.
  • Helps you understand the demographics and lifestyles of current customers. This information can be used to identify and target new customers.
  • Helps you to quantify the size and value of current markets, identify opportunities for new products and services and understand the attractiveness of a retail outlet or trade area.
  • Available on a monthly or annual subscription. All the information available within the application is available for downloading in high quality pdf format maps and reports.

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