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Manage multiple contacts efficiently

Manage multiple contacts efficiently

Find out how to manage every contact you make

Find out how to manage every contact you make

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Optimise the performance of every customer interaction by determining the best offer, action or communication for each individual customer

Organisations contend with pressure on growth and margins, increased regulation and intense competition – all while trying to exceed the expectations of an increasingly demanding customer.

Experian’s optimisation solutions calculate the impact of every single possible decision on every single customer, and select the best combination of actions within any constraints. This typically leads to uplift in performance of 10-100% against even very sophisticated techniques and ensures that the customer is at the heart of any strategy or contact; for the benefit of both the customer and the business.

Experian's optimisation solutions improve the performance of business strategies across the customer lifecycle. Whether it is the provision software or the delivery of an optimised strategy, we can help you optimise the performance of every customer interaction by identifying the best set of actions for each individual customer.

The key benefits include:

  • Easily identify the best decision for complex business problems
  • Reduce resource required and time taken to investigate and implement new strategies
  • Increase your portfolio performance and mitigate risk exposure
  • Market to customers with their needs and preferences at the heart of your strategy
  • Utilise a user-friendly tool to determine the very best offer for each individual customer to increase response rates and support their separate needs
  • Easily integrate into your existing infrastructure with rapid results and proven reward
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