Credit Marketing

Credit pre-screening to make relevant offers.

Contact us

Want to talk to us about these solutions?

A-Z of business services >>

What can it do for me?

Acquire new customers and cross-sell credit products to existing customers responsibly.

How can we help you?

Meet the challenges of heavy debt and irresponsible lending to improve your profit while protecting the reputation of your brand.

A few key facts

  • Delphi for Mailings offers sector specific scorecards that are 25%* more effective at predicting future payment behaviour than generic scoring methods.
  • Reduce declines at application stage by identifying and removing people who pose an unacceptable credit risk from your marketing campaigns.
  • Prevent irresponsible marketing of credit offers to people who are showing signs of financial stress according to Experian default and delinquent data along with bankruptcy and IVA information.
  • Avoid sending brand damaging and unlawful credit offers by excluding individuals who cannot be confirmed as being over 18.
  • Reduce the risk of identity fraud by confirming residency prior to marketing and utilising Geo-Detect which identifies areas of high fraud risk.

Related products

Marketing Consultancy

Expert consultant advice for powerful marketing integration

Prime Performance Modelling

Find more people similar to your most profitable customers.

  • © Experian 2010. All rights reserved.