We comply with industry best practice

We seek to align to best practices laid down by the Information Commissioner’s Office (ICO) as well as the European Interactive Digital Advertising Alliance (EDAA), and we’re active members of the Data & Marketing Association (DMA).


Our suppliers & clients safeguard your information

We have processes of due diligence when choosing suppliers and clients to work with, and we continually monitor these relationships. We only work with organisations who meet our high standards of compliance with data protection requirements.


We use the minimum data required

Often referred to in data protection regulation as “data minimisation”, we ensure that only the minimum amount of personal information needed for processing purposes is collected by us.


Your data is secure here in the UK and overseas

We take a number of steps to ensure that your data is kept safe. We anonymise personal data wherever possible so that it cannot be used to identify you. We only use and process data for its intended purpose, which is called data minimisation. And we use multiple layers of data encryption where appropriate.


We only keep your data for a reasonable time

We keep your personal information for as long as we need to provide marketing services for our clients, and no longer.


We constantly protect your data and your rights

At Experian we have a number of processes running through our whole business to ensure we protect your data and rights.