Location Intelligence: why addresses aren’t enough for today’s retailers

Wednesday 14 July | 1 – 1:40PM

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For further information about the webinar, please email us at dataquality@experian.com.

As online shopping continues to grow, retailers and logistics companies are under increasing pressure to reach the customers’ front door, first time and every time. Having a valid postal address for a customer is the starting point but this often isn’t accurate enough to ensure a smooth and efficient delivery.

According to Experian’s 2021 Global Data Management Report, 95% of the organisations see negative impacts from poor data quality and a third of the organisations believe that poor quality data damages their customer experience and their reputation with customers. With more deliveries than ever before and more new delivery drivers on the road, retailers and logistics companies need to remain one step ahead, using the latest address validation and cleansing technology and data available to drive business efficiencies and meet their customers’ increasingly high expectations.

What you’ll hear

The typical delivery headaches retailers face today

Latest insights from Experian’s global data management research

Why valid addresses, coupled with customer and location data, are critical to retail success

What is location intelligence and why is it critical to retailers today

How Experian’s solutions can help to maximise delivery rates

Customer success story

Join this webinar, led by Experian’s Data Quality Product and Consultancy experts

Meet the presenters

Natalie Jones

Natalie Jones

Senior Product Marketing Manager

Lewis Cameron

Lewis Cameron

Account Director & Team Lead, Retail

Wallace Brown

Wallace Brown

Senior Consultant