With increasing regulation and more people becoming financially vulnerable, it’s essential to have the right data, analytics and technology to protect players and safeguard your business.

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Get ahead of the game

Discover how Experian can improve your understanding of players, help you protect vulnerable customers, and streamline your gaming experience.


of UK adults gamble. 31% of us play more than 2 days a week.


of adults play online. Online gambling continues to grow.


adults are at high to moderate risk of financial vulnerability.

How Experian can help your business

We know that verifying the identity of your players, assessing their personal affordability and having a complete picture of their relationship with you are key priorities. By using the right data and technology, we can help you improve player experience without compromising on player experience.

Streamlining the onboarding and sign-in process is essential to remain competitive. But how do you balance the need for speed and ease of use with essential ID checks? By combining the best data with our automated ID verification checks we help you safeguard your business and onboard customers efficiently.

Streamline sign-ups

Manage your business responsibly by using robust authentication routines that only accept customers who match your criteria. Instant online identity and age checks ensure that customers who are suitable to play can be onboarded seamlessly, making them more likely to stay with you.

Reduce fraud

Fraud is constantly evolving and gaming businesses must adapt to protect players and safeguard their business. Bonus abuse is one of the key issues operators face. Wagering requirements no longer deter the practice, which makes it more important than ever to conduct thorough checks to ensure you have a single and consistent view of players, and they are who they say they are.

Avoid account takeover attacks

Using passive, invisible checks when customers sign into their accounts helps to keep fraudsters at bay and protects legitimate players without the need for irksome security challenges. Best-in-class solutions employ device recognition, behavioural biometrics, machine learning and global fraud databases to spot and block suspicious activity before it becomes a problem.

Confirm employment and source of income

Use our access to digital paysllips to streamline account opening and confirm a high spending player's employment and source of funds.

Identify bogus bank details

In addition to identity and age checks, it’s important to confirm that a player’s bank account is authentic and belongs to them. Experian’s bank validation service ensures you get players’ bank account details right every time, and that payments can be made securely.

Verify email addresses

Making sure that your customer has entered their email address correctly is basic, but it’s a crucial part of the onboarding process. Let us help you check addresses as they’re being entered, offering suggestions to fix mis-keyed input. They also verify that email addresses are legitimate, which helps prevent bounces and emails from being designated as spam.

Get ahead of the game

In a competitive market with increasing regulation on the horizon, operators need to keep in touch with the latest developments in data and technology to keep you and your customer safe.

Experian can help you by providing data-driven tools and services that improve the playing experience, protect your business from fraud and ensure you're compliant.

Download guide

Find out more about the benefits of a single player view with this free webinar:


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