Experian’s comprehensive B2C marketing database (email & direct mail addresses) provides a method for your customer contact and prospecting communications. Each record is linked to our demographic and lifestyle data, ensuring you cut out messages to those unlikely to interact with your brand.
Our established Media Trading Desk provides a managed service, powering your online advertising through programmatic, social and addressable TV. Our experts use the extensive data sets at their disposal to purchase media space and accurately deliver the right message to the right person, at the right time.
Experian’s proven capability in improving the effectiveness of marketing communications through our data pool of 50 million customers will enable you to build detailed audiences across advertising - programmatic, social and addressable TV.