Enhance and enrich your consumer, business, and government data with additional information including demographics, location, lifestyle, and segmentation.
Experian’s enrichment solution first verifies the customer data you are collecting, such as name, phone number, address and email. After verification, a record can be enriched with missing or incomplete information. Over 900 additional data attributes can then be appended to complete the picture you have of locations, households and individuals.
Append business or government data to the information you collect to increase its value to your business.
Verify the UK address data you collect against leading address files, such as PAF® and AddressBase®, or validate international addresses.
Every day in the UK people die, people move house and people register with the Mailing Preference Service (MPS). Keep your customer data up to date.
Explore our portfolio of data that can be used to enrich or suppress your customer data.
Explore how enrichment can help create an accurate and holistic view for your customers.